Episode 57: ChatGPT For Health and Wellness Content Marketing
“My mission really is to equip you with the knowledge to take advantage of all these AI tools so you can increase productivity, reduce cost for your marketing, and reduce cognitive drain,” explains Uli Iserloh, PhD. Today, Uli shares 4 actionable tips for using ChatGPT and other artificial intelligence tools to the fullest extent of their abilities.
Everyone is talking about ChatGPT, but you may be unaware of how you could be taking advantage of this tool as a health and wellness professional. ChatGPT is completely changing how people go about seeking and conveying information, because it is free to use, easy to learn, and makes a remarkable difference in productivity.
Uli explains that ChatGPT functions similarly to having a team of interns that you can educate to do specific tasks. ChatGPT is currently not connected to the internet. It does not have the PubMed database to draw on, so it still needs to be guided and educated by your own expertise in order to give correct answers to your prompts.
When you take the time to educate ChatGPT on who you are, what your business does, and give it very specific requirements for output, it can be an incredibly helpful tool for getting tasks off your plate. Artificial intelligence programs like ChatGPT are getting smarter and being constantly improved. When you learn how to take advantage of these AI tools, you can better educate your clients, automate marketing tasks, and get more accomplished in less time than ever before.
About Uli Iserloh, Founder/CEO of Big Boost Marketing:
Unlike most marketers, Uli Iserloh speaks “functional medicine” fluently. A former PhD chemist with 12 years of experience in Big Pharma research, Uli has developed a deep mastery of how to craft & communicate your unique practice vision to prospective patients.
Using the P2P Method, Uli helps health practitioners gain the clarity & confidence to enroll patients with confidence – and Big Boost’s 20-person team provides done-for-you implementation for websites, funnels, email/SMS marketing as well as SEO & paid ads.
In This Episode We're Talking About:
- How AI (artificial intelligence) can increase productivity
- Why physicians and medical entrepreneurs should use ChatGPT
- Ways to reduce cognitive drain by utilizing technology
Quotes:
- “There’s statistics that say health and wellness are probably the biggest sector for artificial intelligence to disrupt.” (3:40-3:47 | Uli)
- “It is a great assistant. It will never replace you as the health and wellness professional.” (9:00-9:04 | Uli)
- “It doesn’t have the perfect database of all of PubMed, all the stuff that you like to draw on. And if you say, hey, where did this come from? There’s no source that it goes back to.” (10:51-11:01 | Uli)
- “Think of ChatGPT really as the ecosystem of having 10, 20, 30 interns working for you each with a specific job assignment with a specific role with a specific education.” (19:33-19:46 | Uli)
- “My mission really is to equip you with the knowledge to take advantage of all these AI tools so you can increase productivity, reduce cost for your marketing, and reduce cognitive drain.” (32:12-32:24 | Uli)
Links for this Episode:
Connect with Uli Iserloh, PhD:
Workshop: https://bigboost.marketing/chatGPT
Website: Big Boost Marketing – https://bigboost.marketing
Online Training: Library Of Courses – https://learn.bigboost.marketing/
Instagram: @uliiserloh
Connect with Dr. Lara Salyer:
Website: https://drlarasalyer.com
Catalyst Kit: https://rightbrainrescue.com/p/catalyst_kit
Instagram: @drlarasalyer
Facebook: https://www.facebook.com/drlarasalyer
Linked-In: https://www.linkedin.com/in/drlarasalyer/
YouTube: https://www.youtube.com/c/DrLaraSalyer
TikTok: @Creativity.Doctor
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About The Catalyst Host, Dr. Lara Salyer:
I worked as a family physician for 15 years until burnout changed the trajectory of my career. I realized I wanted to start a holistic functional medicine practice in my rural hometown and made it happen. In addition to practicing functional medicine, I now mentor practitioners who are looking to change their paths in healthcare by using what I refer to as the “Catalyst Roadmap”. I share each step of this framework with listeners so that they may apply it to their careers, relationships, personal goals, and projects.
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